For small local news bureaus, enterprise-level news networks, and everything in between, Avid and MediaCentral tools provide the most comprehensive end-to-end solution for news production, covering everything from information gathering and content creation all the way to delivery.

Avid provides all of the workflow capabilities—seamlessly integrated together—to give news teams the collaboration, workflow efficiency, and speed required to break news across every audience channel, from any device.

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Unprecedented media access and collaboration in the cloud with Avid On Demand

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Connect your teams, connect your media

Tutorial

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Navigating MediaCentral

Meeting the challenge

Delivering engaging content is key to keeping audiences tuned in. With MediaCentral, you can keep your team focused on quickly creating and delivering compelling stories across multiple platforms. Whether your team works on a global, national, governmental, or local level, you can:

  • Streamline your workflow by gathering info, editing footage, and creating and publishing content for multiple platforms from a single interface
  • Ensure your production stands apart by creating professional-quality news packages with stunning graphics
  • Beat the competition and break stories faster with near-instantaneous ingest-to-playback turnaround
  • Unify dispersed news teams by enabling real-time story collaboration from anywhere
  • Break news across multiple screens and push past the noise of competing content
  • Speed up news production by easily accessing media with our secure, software-defined storage
  • Meet any budget by scaling production, storage, and delivery needs to your unique requirements

How it works

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Integrated hardware & software

Asset Management

Systems and options to organize, track, and maximize the value of your media

Graphics

Comprehensive tools to create and enhance on-air and in-studio presentations

MediaCentral Platform

Accelerate workflows and media access using a collection of workflow modules, apps, services, and panels in a single interface

Newsroom Management

Professional media production and automation tools for news journalists and producers

Storage

Industry-proven shared and nearline storage systems for audio and video workflows

Video (NLE)

Professional video editing software and hardware

Video Servers

Multichannel video servers that provide near-instantaneous ingest-to-playback turnaround

Bundles

Local and Regional Broadcast Solution Bundles

Leverage best-in-class broadcast workflow solutions with cost-effective bundles

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FastServe Bundles

Enhance news, sports, and other live broadcasts and be the first to air with cost-effective bundles

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Resources

WGBH Gets a Makeover

See why Boston's public broadcaster chose MediaCentral to streamline workflows

News Production Blogs

Learn about the hot topics in news production

Tutorials

See what you can accomplish with MediaCentral | Cloud UX

MediaCentral Datasheet

Create better content faster, deliver to more outlets and devices, and maximize your media's value

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Avid NEXIS | PRO Adds Power and Collaboration for Het NieuwsHuis

We were looking for a system that we wouldn’t need too much know-how for, but for which we would have great support.

KRISTOF D’HAENE, CHIEF OPERATIONS OFFICER, HET NIEUWSHUIS

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Quincy Media Turns to Avid to Accelerate News Creation and Maximize the Value of Assets

When you combine the capacity to be autonomous in the field, leveraging the ability to create scripts in iNEWS, the ability to deliver stories in iNEWS from the field, and the ability to edit anywhere, with the technology to be able to transfer video and go live, you’ve got a game changer.

BRADY DREASLER, DIRECTOR OF ENGINEERING, QUINCY MEDIA

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Miami’s WPLG Gets a News Workflow Makeover with New Collaboration and Virtualization

Avid’s offerings give us the seamless two-way flow we need between the newsroom and crews in the field—the ability for crews in the field to access tools at the studio, for the studio to push content to crews in the field, and for crews in the field to select content and pull it to themselves.

DARREN ALLINE, CHIEF ENGINEER, WPLG

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